Polonia_Camp 2025

Polonia_Camp is a four-day gathering of young members of the Polish diaspora from across the globe. Held in Warsaw, the event brought together over 1,000 participants from 46 countries. It’s a project that combines the energy of a festival, the impact of an international conference, and the warmth of a family reunion — featuring concerts by top Polish artists (including Natalia Przybysz, Justyna Steczkowska, and L.U.C.), discussions with inspiring figures (such as Jurek Owsiak, Szymon Marciniak, and Prof. Jerzy Bralczyk), as well as workshops, sports activities, and networking sessions.

The mission of Polonia_Camp is to foster a sense of community and connection among young Poles living abroad while strengthening and promoting a modern, positive image of Poland worldwide. Thanks to the participants’ energy and an extensive communication campaign, Polonia_Camp has become a global benchmark event for the young Polish diaspora.

  • 4 days, over 60 events — concerts, debates, workshops, and special guests
  • 1,000+ participants from 46 countries
  • 4 stages
  • 4 event tents
  • 6 truckloads of equipment
  • 100+ production crew members

At Brandfeed, we were responsible for the comprehensive execution of Polonia_Camp — from the initial strategic concept to full-scale production and logistics. Our goal was not only to build a cohesive brand identity but also to design a communication strategy that effectively reached young Poles worldwide and built an engaged, vibrant community.

By combining creative, PR, and digital activities with world-class event production, Polonia_Camp became an international event with a truly unique character and global reach.

  • Development of event strategy and concept
  • Creation of visual identity and key messaging
  • Management of the website and dedicated mobile app
  • Public relations and media relations
    (generating over PLN 3,400,000 in AVE)
  • Comprehensive social media management
  • Full event production – stages, thematic zones, concerts, debates, sports activities, and artist booking
  • Logistics coordination and partnership management