OTOMOTO

OTOMOTO is Poland’s largest automotive classifieds platform, visited every month by millions of users searching for cars, motorcycles, and other vehicles. For years, the brand has remained the market leader, setting new standards in innovative solutions for both buyers and sellers. With its extensive listings, intuitive search engine, and strong user trust, OTOMOTO has become synonymous with the first choice for car purchases.

We’ve been driving full speed with OTOMOTO for over five years! Together, we create engaging content marketing that attracts and inspires automotive enthusiasts. What began with just a few used car reviews has grown into over 60 pieces of content each month — from new and used car tests to coverage of premieres, automotive events, and industry stories.

Throughout our collaboration, we’ve embraced the ever-evolving YouTube landscape — learning, experimenting, and making the most of new formats and opportunities to build brand awareness among the target audience. As part of the OTOMOTO News editorial team — one of the most influential voices in the Polish automotive industry — we’ve had the unique opportunity to co-create projects that strengthen OTOMOTO’s position as a market leader.

  • Develop and implement content strategies
  • Optimize all published materials for maximum quality and visibility
  • Manage and moderate the closed Facebook community Funkiel Grupa
  • Edit and publish short-form videos aligned with trends and algorithms
  • Build an engaged community around the OTOMOTO brand
  • Achieve over 2.4 million monthly views

When Google showcases the most creative Shorts in the automotive industry — and alongside leading global brands like Carwow, Porsche AG, and Volvo Cars, they feature our work — it means one thing: we know how to do Shorts right.